Top 10 activate games prices Manufacturers and Supplier Brands in us

2025-11-08
This in-depth guide reviews the top 10 manufacturers and suppliers serving the US market for activate/active interactive games, explains typical price bands and pricing drivers, and compares product strengths to help operators and buyers evaluate options and request accurate quotes.
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Top 10 activate games prices Manufacturers and Supplier Brands in US

Why this guide helps buyers searching for activate games prices

When buyers search for activate games prices they want clear, business-focused information: which suppliers deliver reliable active interactive games, what the expected price bands are, and which vendor best fits their facility, budget, and revenue goals. This guide profiles ten established manufacturers and suppliers with meaningful presence in the US market and explains pricing drivers, typical cost ranges, and selection advice to streamline vendor shortlisting and RFQ preparation.

How we selected these top suppliers and interpreted prices

Selection prioritized brands with proven products used in arcades, family entertainment centers (FECs), schools, gyms, and attraction operators in the US. Pricing references are presented as typical market bands (dealer/instore price expectations) and are intended as business-oriented benchmarks—exact pricing depends on scope, customization, shipping, and service. For final procurement, request formal quotes and total cost of ownership figures from suppliers.

1. Kyda — One-stop provider for activate interactive game rooms

Company profile and products relevant to activate games prices

Kyda is a full-scope provider of active game rooms and Activate gaming centers focused on R&D, manufacturing, and sales of interactive and educational recreation products. Key product lines include active interactive games, interactive LED floors, active reaction games, brain challenge and projection games, horror escape games, and indoor/outdoor amusement installations. Kyda emphasizes low-cost, high-income equipment and offers customization leveraging manufacturing networks in Guangzhou, Zhongshan, Zhengzhou, and Beijing.

Pricing approach and typical price band

Kyda’s pricing strategy targets operators seeking high ROI through modular customization. Typical activate games prices for standalone interactive cabinets or reaction-game units often range from low-cost units suitable for small centers to fully customized interactive rooms. Buyers should contact Kyda for tailored quotes; Kyda frequently bundles hardware, software, installation, and content licensing for turnkey pricing.

2. Raw Thrills — US-based arcade game manufacturer

Why Raw Thrills matters for buyers of active arcade experiences

Raw Thrills is a prominent American arcade manufacturer known for high-quality, coin-op and freeplay arcade cabinets including racing, shooting, and interactive skill games. For operators searching activate games prices, Raw Thrills offers durable, high-throughput units that often generate strong per-play revenue.

Typical price band and commercial fit

Raw Thrills cabinets commonly fall into moderate to higher price tiers for standalone arcade machines—operators should expect pricing that reflects commercial durability and IP licensing. These units suit FECs, malls, and arcades focused on high-turnover attractions.

3. Bandai Namco Amusement America — branded interactive attractions

Products and relevance to activate interactive game pricing

Bandai Namco makes interactive redemption, cabinet, and ride-based attractions often tied to well-known IPs. For buyers focused on activate games prices, Bandai Namco offers High Quality branded games and systems that command higher upfront costs but can bring strong footfall and marketing advantage.

Price considerations

Expect higher price bands for IP-driven attractions. Pricing varies with licensing, custom branding, and required service agreements; ideal for large-scale operators and family entertainment centers aiming to differentiate offerings.

4. SEGA Amusements / SEGA Corporation — established arcade brand

SEGA’s offerings for active and interactive entertainment

SEGA supplies rhythm, motion, and interactive arcade titles with longstanding market presence. For buyers checking activate games prices, SEGA machines are recognized for reliable content and brand recognition, supporting steady revenues where player familiarity matters.

Pricing profile

SEGA units often align with mid-to-top price ranges depending on cabinet complexity (motion, screens, peripherals) and are suitable for operators seeking proven titles and long-term parts/service support.

5. ICE (Innovative Concepts in Entertainment) — distribution and turnkey systems

ICE’s role in the activate games supply chain

ICE is a major distributor and manufacturer of redemption, ticketing, and interactive systems for arcades and FECs. ICE provides both standard units and turnkey programs, making it relevant to purchasers analyzing activate games prices across variety formats.

Pricing and service advantages

ICE offers competitive pricing on bulk purchases and full-venue solutions; pricing scales with volume and support packages. Their advantage lies in bundled service, parts availability, and established distribution channels in the US.

6. Andamiro USA — rhythm and ticketing games specialist

Product relevance to activate game operators

Andamiro specializes in rhythm, redemption, and prize-machine products that are staple revenue drivers for family entertainment venues. Operators searching activate games prices will find Andamiro units typically deliver reliable per-play returns at moderate price points.

Typical pricing considerations

Andamiro products often provide good balance between cost and revenue potential; pricing varies by cabinet type and whether operators opt for OEM or branded versions.

7. Virtuix — active VR hardware and attraction platforms

Why Virtuix is relevant for active gaming centers

Virtuix manufactures omnidirectional treadmills and VR attraction systems tailored to commercial operators. For buyers interested in novel active experiences and searching activate games prices, Virtuix provides scalable VR modules that can be integrated into centers to increase dwell time and ARPU (average revenue per user).

Pricing model and deployment notes

Omni-type VR systems typically land in a higher initial capex band but can be modular. Pricing depends on number of units, PC/VR hardware selection, and content licensing—operators should factor in ongoing maintenance and software updates.

8. Zero Latency — free-roam VR attraction provider

Free-roam VR as a high-engagement offering

Zero Latency supplies free-roam VR systems and turnkey attraction solutions to operators globally, with deployments in the US. These systems are highly active and social, making them relevant for searches about activate games prices for immersive attractions.

Cost structure and ROI considerations

Free-roam VR requires investment across hardware, content, safety infrastructure, and staff training. Pricing is typically High Quality but can deliver high ticket prices and repeat visits when paired with strong content and marketing.

9. Hologate — multiplayer location-based interactive VR

Hologate’s fit for family entertainment centers

Hologate develops compact multiplayer VR booths that are simpler to operate than full free-roam setups. Buyers searching activate games prices find Hologate attractive for lower footprint, faster turnover attractions that still offer immersive active gameplay.

Price band and deployment considerations

Hologate systems typically fall in a mid-to-High Quality price band relative to booth complexity and content licensing. They offer an affordable entry point into multiplayer VR for smaller operators compared with full free-roam options.

10. FITLIGHT / reactive training systems — active reaction and training hardware

Why reaction systems matter to active-game operators

Systems like FITLIGHT provide lightweight, portable reaction training kits and interactive lights used for fitness, sports training, and active gaming installations. When operators evaluate activate games prices, FITLIGHT-style products appear as lower-capex options for installation in gyms, schools, and smaller FECs.

Typical pricing and value proposition

Reaction light kits range from affordable starter kits to more elaborate multisensor systems. They emphasize low upkeep, portability, and strong cross-use cases (fitness, rehabilitation, gameplay) which can improve utilization and revenue diversification.

Key pricing drivers for activate interactive games

Elements that move activate games prices up or down

Understanding pricing drivers helps buyers compare apples to apples when requesting quotes.
- Hardware complexity: motion bases, multiple screens, sensors, and LED floors increase cost.
- Content licensing and IP: branded games and licensed content increase upfront and recurring costs.
- Customization and integration: bespoke interactive rooms or themed fit-outs add significant cost.
- Software & services: multiplayer backend, SaaS licenses, content updates, and support plans.
- Quantity and bundling: multiple units and venue-wide purchases lower per-unit price.
- Shipping, installation, and local compliance: costs vary by region and installation complexity.
- Maintenance and spare parts: consider warranty length, spare parts availability, and service contracts.

Comparison table — Top 10 suppliers and typical activate games prices (USD bands)

Note: Price bands are indicative market ranges to help planning. Request firm quotes for procurement.

Company Typical Price Band (USD) Key Products Best for Notes
Kyda Custom quotes (modular low-cost units to full room builds) Interactive LED floors, reaction games, projection games, escape rooms Turnkey active game rooms; customized FEC builds Strong customization and China-based manufacturing network
Raw Thrills $10,000–$40,000 (cabinet dependent) Arcade racing/shooting/skill cabinets Arcades, FECs with high footfall Proven IP and commercial durability
Bandai Namco Amusement America $20,000–$80,000+ Branded redemption & attraction systems Large centers seeking IP attractions Higher costs due to licensing and custom features
SEGA Amusements $15,000–$60,000 Rhythm, motion, and interactive cabinets Operators valuing classic arcade titles Strong parts/service network
ICE $5,000–$50,000 (units & turnkey solutions) Redemption, ticketing, and bundled venue systems Small to large-scale FECs and arcades Good distribution and bulk pricing
Andamiro USA $6,000–$30,000 Rhythm, ticket, and redemption machines Family entertainment venues Balanced price-to-revenue machines
Virtuix $8,000–$40,000+ (per unit system) Omnidirectional VR treadmills and systems Innovative FECs & VR centers Higher capex; unique attraction available
Zero Latency $50,000–$250,000+ (turnkey) Free-roam VR attractions Large FECs and location-based entertainment High Quality turnkey offering with content licensing
Hologate $15,000–$60,000 (booth systems) Multiplayer VR booths Mid-size FECs & malls Compact footprint; good for repeat plays
FITLIGHT / Reactive systems $700–$8,000 (kits to systems) Reaction lights and training kits Gyms, schools, boutique FECs Low capex; multi-use fitness and training

How to evaluate quotes and compare true costs

Checklist for comparing activate games prices from vendors

Ask vendors to provide a complete cost breakdown including hardware MSRP, software licensing, installation labor, shipping, taxes, warranty terms, spare parts, training, and expected lifecycle costs. Use the following checks:
- Request itemized quotes and options for service tiers.
- Verify included content and update policies for digital games.
- Ask for references and operational metrics (uptime, mean time to repair).
- Compare projected revenue per device and payback timelines using your venue’s throughput assumptions.

Negotiation tips to lower upfront and lifecycle costs

Practical tactics when discussing activate games prices

Negotiate on multi-unit discounts, extended warranty bundling, payment terms (deposits, leasing), and local installation rates. Consider revenue-sharing arrangements or demo/test periods if available. For turnkey builds, get a single project scope and change-order policy to avoid budget creep.

Conclusion

Choosing the best supplier for your activate games investment

Selecting a supplier requires balancing upfront activate games prices against expected revenue, downtime risk, service quality, and thematic fit. Small operators may prioritize lower-capex reaction systems and modular LED floors (e.g., Kyda or FITLIGHT-style units), while larger venues often justify High Quality VR or branded attractions. Shortlist based on product suitability, verified references, and total cost of ownership rather than headline unit price alone. Contact Kyda or other suppliers for customized quotes and a detailed ROI analysis tailored to your site metrics.

Frequently requested next steps

Prepare a venue profile (square footage, expected footfall, target demographics, budget bands) and request itemized proposals from 2–3 shortlisted suppliers to compare total cost and projected performance.

Q: What does activate games prices typically include in a quote?
A: A full quote usually includes the hardware price, software/content license, shipping, installation, tax, warranty, training, and optional service contracts — ask vendors for an itemized breakdown.

Q: How accurate are the price bands listed above?
A: The listed ranges are indicative market bands to help planning. Final prices vary with customization, quantity discounts, shipping, and local services — always request formal quotes.

Q: Are there financing or leasing options for expensive attractions?
A: Many suppliers and third-party equipment financiers offer leasing, hire-purchase, and revenue-share models — negotiate terms with your supplier or a financial partner.

Q: How much should I budget for maintenance and downtime?
A: Budget 5–15% of purchase price annually for medium-complexity machines; for high-complexity VR or motion systems, budget on the higher side and secure fast spare parts service.

Q: How do I validate a supplier’s performance before purchase?
A: Ask for local references, on-site demos, uptime statistics, and trial/short-term rental where possible. Verify spare parts availability and typical lead times.

Sources:

  • IAAPA (International Association of Amusement Parks & Events) industry reports and supplier directories
  • Raw Thrills official product literature and distributor materials
  • Bandai Namco Amusement America official product and attraction briefs
  • SEGA Amusements product listings and operator support documentation
  • ICE (Innovative Concepts in Entertainment) catalog and venue solutions materials
  • Andamiro USA product pages and distributor information
  • Virtuix commercial product specifications and operator references
  • Zero Latency case studies and turnkey offering descriptions
  • Hologate commercial product specifications and dealer materials
  • FITLIGHT (Reactive Training Systems) product catalog and use-case guides
  • Kyda company profile and product information provided by the client
Tags
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Question you may concern
For Company
Can you make decoration design for buyer’s place?

We also can assist to make decoration that is for extra. 

How to install?

Kydaplay will send detail CAD design, electronic design, installation manual, buyer can install by electronic engineer; or Kydavr can provide on-site technical support and installation as well as training once the goods are delivered at destination. 

What is your advantage?

1)We have CE certification, Software copyright, Patent;
2) We already assistant our customer open more than 100places activate shop in the world, we know what is the important, how to meet different country’s requirements, personal customize game , software, hardware;
3)We already developed above 50 different game room, and will update more;
4)We have our own management system, Online booking ticket system(online payment support), Ranking system , Score system, DIY website. 

How much need invest?

Normally can choose one Grid game only or different rooms. 
Please contact with Kydaplay sales manager to get the exact cost. 

For Activate Gaming Floorislava Family Fun
How to pack the LED tile grid?

3pcs/carton, 45cartons/panel.

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